Omnichannel Manager (d/f/m) | Vienna (AT)

Job Description Summary

Drive the development and execution of innovative omnichannel engagement strategies that meet customer needs and strengthen 1A Pharma’s digital presence. Collaborate cross-functionally to plan and deliver impactful marketing initiatives across digital and print channels, ensuring compliance and consistency.

Lead multiple marketing and engagement projects from concept to delivery—coordinating across design, content, CRM, and analytics teams. Act as a connector between brand, sales, and technical teams to align campaign execution with commercial goals.

Provide strategic support through customer segmentation, performance tracking, and data-driven insights. Influence resource allocation and decision-making by delivering clear analytics that guide brand and pharmacy team actions. Contribute to expanding digital reach through opt-in initiatives and meaningful customer touchpoints.

Job Description

Sandoz is going through an exciting and transformative period as a global leader and pioneering provider of sustainable Biosimilar and Generic medicines. By creating a new and ambitious path, it will provide a unique opportunity for us all, both professionally and personally. Join us, the future is ours to shape!

For this position you will be responsible to drive the development and execution of innovative omnichannel engagement strategies for our 1A Pharma brand.

Your Key Responsibilities:

Your responsibilities include, but not limited to:

• Omnichannel Strategy & Execution
• Develop and implement an integrated omnichannel approach across therapeutic areas, ensuring alignment of digital and traditional channels (e.g., email, CRM, print, events) to enable impactful, compliant customer journeys.
• Channel Enablement & CRM Integration
• Collaborate with CRM and IT teams to ensure infrastructure, data flow, and tools support engagement goals. Define and execute the optimal channel mix across push and pull strategies.
• Segmentation, Targeting & Analytics
• Lead omnichannel segmentation, targeting, and call planning. Monitor performance and customer behavior to generate insights that support pharmacy and brand strategy.
• Content & Campaign Management
• Plan and execute campaigns across digital and print in close collaboration with product management. Ensure content meets customer needs and adheres to compliance and regulatory standards.
• Marketing Material Development
• Create and localize marketing materials for HCPs and pharmacies—from digital banners and emails to flyers and brochures—ensuring brand consistency and relevance.
• Cross-Functional Collaboration & Project Leadership
• Drive alignment across Sales, Marketing, CRM, and external partners. Manage omnichannel projects end-to-end, ensuring delivery on time, scope, and quality.
• Opt-In Collection & Digital Reach
• Lead initiatives to grow compliant HCP and pharmacy opt-ins. Develop value-based approaches to expand digital reach and enable personalized communication.

What you’ll bring to the role:

Essential Requirements:

• 3+ years experience in digital field (within pharmaceutical industry is a plus)
• Strong project management skills
• Ability to manage multiple stakeholders & projects
• Good understanding of Marketing, Sales and Customer Engagement
• Well understanding of digital trends & solutions, technology platforms and products
• Excellent analytical and strategic skills
• Innovative mindset, out-of-the-box thinking, team-player
• Fluent in German and English

You´ll receive:

• Attractive salary with incentive program
• Modern company pension scheme
• Flexible working hours / home-office depending on the position
• 14 weeks of paid parental leave
• Additional days off (bridge-days)
• Meal vouchers
• Wellbeing & mental health offers
• earning and development options for your personal and professional growth
• Worldwide career opportunities

In accordance with Austrian law, we are obliged to disclose the minimum salary as stated in the collective bargaining agreement. For this position the minimum salary is EUR 64.023,54/year (on a full-time basis).

In most cases, however, the actual salary will be higher, as we strive to maintain a competitive position in the market and consider your previous experience, qualifications and individual competencies.

Why Sandoz?

Generic and Biosimilar medicines are the backbone of the global medicines industry. Sandoz, a leader in this sector, provides more than 800 million patient treatments to over 700 million patients every year and while we are proud of this achievement, we have an ambition to do more!

With investments in new development capabilities, state-of-the-art production sites, new acquisitions, and partnerships, we have the opportunity to shape the future of Sandoz and help more patients gain access to low-cost, high-quality medicines, sustainably.

Our momentum and entrepreneurial spirit are powered by an open, collaborative culture driven by our talented and ambitious colleagues, who, in return for applying their skills experience an agile and collegiate environment with impactful, flexible-hybrid careers, where diversity is welcomed and where personal growth is encouraged!

Are you ready to join us? Then we look forward to your application!

Commitment to Diversity & Inclusion:

We are committed to building an outstanding, inclusive work environment and fostering diverse teams, that represent the patients and communities we serve.

If you require assistance during the application process due to a medical condition, physical disability, or a neurodiverse condition, please contact us at [email protected].

Join our Sandoz Network: If this role is not suitable to your experience or career goals but you wish to stay connected to hear more about Sandoz and our career opportunities, join the Network here: Sandoz Talent Pool

#Sandoz

Skills Desired

Agility, Analytical Thinking, Brand Awareness, Building Construction, Business Analytics, Cross-Functional Collaboration, Digital Marketing, Marketing Strategy, Media Campaigns, Sales, Stakeholder Engagement, Stakeholder Management, Strategic Marketing, Waterfall Model

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